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Acquisitions Integrated Into Pan-European Group

pexels fauxels thumbThe Ask:

  • In pursuing its growth strategy through acquisitions, a Danish-owned label printing group consisting of five companies bought a further five print companies from an ailing competitor.
  • Whilst this transaction was unfolding, a Norwegian-based packaging company with two label printing sites bought a majority shareholding in the Danish group.
  • The newly formed group entity consisted of 12 factory sites: 6 in the UK (one of which was the largest label printing site in Europe), 2 in Norway, 1 in Denmark, 1 in Sweden, 1 in Germany, and 1 in France.
  • The new owner wanted all 10 newly acquired companies completely integrated into the culture and systems of the Norwegian group.

The Approach

  • Financial performance assessments were conducted for each of the 12 companies.
  • Operational performance assessments were conducted for each of the 12 companies.
  • Customer and product analyses were conducted for each of the 12 companies.
  • A technology inventory was conducted in each of the 12 companies.
  • Performance improvement plans were developed for each of the 12 companies.
  • A group-wide stock rationalization and reduction program was initiated.
  • Group-wide critical item purchasing was introduced.
  • Site-by-site investment plans were developed to update aging equipment.
  • Group-wide digital workflow technology was introduced.
  • An SAP implementation in one company, partially completed at the time of the takeover, was managed to completion and then extended to other companies in the group.

The Challenges:

  • Each of the companies had its own systems supported by different organizational structures, processes, and IT systems, operating in different geographical locations and embracing six different languages across the group.
  • Some of the companies shared similar printing technologies, while others had unique printing technologies.
  • Unionized resources were defensive about their jobs, processes, and technologies.
  • Some companies were operating with underutilized capacity and inefficient processes, failing to achieve their sales and margin targets.
  • There were redundancies and overstaffing.
  • Regulations differed from country to country.

The Achievements

  • Customer service promise increased from around 38% to a guaranteed 98% next-day delivery.
  • Performance improvements were achieved through line balancing, changeover/setup reductions, scheduling improvements, better capacity utilization, and technology focus.
  • Financial performance improvements were achieved through the implementation of LEAN principles, focusing on waste reduction.
  • Strategic procurement was introduced to increase buying power and reduce unit costs.
  • Proactive customer stock replenishment was introduced to drive repeat sales cycles.
  • R&D investment was maintained for NPD and the introduction of new technologies.
  • Finished goods stock was reduced, with redundant stock written off.
  • Workforce numbers were reduced by 10%.
  • Turnover increased from £120m to £140m.